Natasha Zurnamer is the CEO and Co-Founder of Optty, a pioneering SaaS platform that integrates over 140 alternative payment methods into a single API, enabling seamless global transactions. With over 20 years of experience in digital, retail, fintech, and technology, she has built an extensive C-suite network and a reputation as a visionary leader in payments innovation. Natasha has previously led a successful consultancy in ecommerce, luxury fashion & marketplaces, advising global brands on digital strategy, payments, and cross-border trade. A Forbes Business Council member, she is dedicated to driving scalable growth and technological transformation in the payments industry.
